Cookie Policy

Last updated: 13 November 2025

Brother Industries, Ltd. (hereinafter referred to as ‘we’, ‘us’, or ‘our’) and its Industrial Equipment Business (hereinafter referred to as “the Business”) are committed to respecting our customers’ privacy and ensuring its protection..

This Cookie Policy provides information about the various types of cookies that may be stored on your device when you access the Business’s website, as well as details on how those cookies are used. For more information on how we handle your personal data, please refer to the Privacy Policy for our Industrial Equipment Business.

Cookies are small data files (text files) that may contain information about you, such as language preferences or login details. When you access the Business’s website, your browser may receive a request to store these files on your device, including smartphones, tablets, or computers.

Cookies set by us are referred to as first-party cookies. We also use third-party cookies, which originate from domains other than the one you are visiting, for advertising and marketing purposes.

We utilize cookies and similar tracking technologies (such as web beacons and pixels) for various purposes, including delivering and improving the Business’s products and services, ensuring website security, remembering your preferences, recognizing you upon accessing the Business’s website, providing personalized advertisements tailored to your interests, and tracking activity across devices. For the purpose of this policy, we use the term “cookies” to include all technologies that store or access information on your device. Certain cookies may collect information about your browsing history and behavior on the Business’s website (such as pages visited and navigation details), as well as data regarding email opens and clicks. Certain cookies may be used for multiple purposes, such as analytics and advertising.
Cookies do not collect or store information such as your name, address, or contact details.

Types of Cookies
The types of cookies we use are as follows:

• Essential Cookies
  These cookies are essential for the website to function properly and to display content and information in the optimal way for your device. (GDPR Article 6(1)(f))
  
  
• Non-Essential Cookies
  These cookies are not required for the website to function. They are collected only with your consent (GDPR Article 6(1)(a)). You can manage your cookie preferences at any time via the “Cookie Settings” displayed on the Business’s website or by following other instructions provided by the Company (such as clicking a link). Withdrawal of consent does not affect the lawfulness of processing based on consent prior to its withdrawal, nor does it impact processing based on other legal grounds.

Cookie Retention Period
The Business’s website uses both session cookies, which are only active during your visit, and persistent cookies, which remain on your device for a longer period unless deleted via your browser settings. Session cookies are valid only until you close your browser and help us track your browsing behavior during a single visit, providing aggregated data to help us manage and design our website more efficiently.

Persistent cookies remain stored on your device until deleted and are used to enable quick login and collect data for analytical purposes. Details of the retention period for each cookie used on the Business’s website are provided in the cookie list table.

We use the following categories of cookies on the Business’s website.

Strictly Necessary Cookies
These cookies are used to display content and information on the website in the optimal way for your device. They are required for the website to function properly and cannot be disabled in our systems. Typically, they are set in response to actions you take, such as setting privacy preferences, logging into your account, or filling out forms. You can set your browser to block or alert you about these cookies, but some parts of the website may not function. These cookies do not store personally identifiable information.

Functional Cookies
These cookies remember your choices (such as language or region) and provide enhanced website functionality and personalization. They may also be set by third-party providers of services we have added to the website, such as video playback. If you do not allow these cookies, some or all services may not function properly.

Performance Cookies
These cookies collect information about your online behavior, such as which pages are visited most often and how you navigate the site. This enables us to understand the number of visits to the website and the sources of traffic, helping us gain deeper insights into your behavior on the website. This information is used to measure and improve the performance of the website, evaluate the effectiveness of email campaigns, and enhance communication with you. These cookies do not collect data that can identify visitors, but some may be linked to personal information you have provided to us. If you do not allow these cookies, we will not be able to know when you have visited the website and cannot monitor its performance.

Targeting Cookies
These cookies are used to optimize advertisements and content according to your interests and behavior both on and off the website. They collect information about your visits, pages viewed, email opens, and clicks, helping us identify your interests and deliver more effective marketing and personalized advertisement. Some of these cookies may be linked to personal information you have provided to us.

These cookies may be set through the website by our advertising partners, who use them to build profiles of your interests and display relevant advertisement on other websites. While these cookies do not store any direct personal information, but they are based on unique identifiers for your browser or device. If you do not allow these cookies, you will receive less targeted advertising.

Google Analytics
To help design the Business’s website according to your needs, we use Google Analytics to build pseudonymous user profiles. Google Analytics uses cookies, which are text files stored on your computer that enable analysis of website usage.
Data collected through Google Analytics is anonymous and does not identify individuals.
Google uses this information to evaluate website usage, compile reports on website activity, and provide other services related to website and internet usage to us.

You can refuse the use of cookies by selecting the appropriate browser settings, but please note that some features of our website may not be available if you do so. If you wish to opt out of Google Analytics tracking, you can download and install the Google Analytics Opt-out Browser Add-on from the following link:
https://tools.google.com/dlpage/gaoptout?hl=en

Updates to This Policy
We may change or update the cookies we use. Please refer to this page for the latest information.